With Google's recent Penguin update still fresh on the minds of bloggers and internet marketers world-wide, savvy SEO's are fleeing from link building practices of the past, and instead opting to take a more penguin-friendly approach to promoting their web properties.

The dust has now settled and some clear signals have emerged regarding Penguin's dismantling of what Google's resident "spam cop" Matt Cutts labeled "web spam", and now high volume of low-quality backlinks from unreliable resources is no longer acceptable for today's post-penguin SEO landscape.

Four Components of a Viral-Worthy Blog Post

Is your business new to blogging? That's alright, it's not too late to get into the game. In fact, your potential customers are crawling all over the web right now looking for content that is relevant to your business and what you do! A blog is an excellent way to draw traffic to your website and increase your web presence. Unfortunately, it's a little more complicated than simply slapping some words up on a page; a blog must be carefully planned and contain quality content.

So what makes a successful blog post?

Series 3 of 6 - Better visbility in main navigation

Main Navigation: The top navigation bar has undergone a facelift. It has much cleaner lines and the reports seem to flow better with the overall feel of the page. The use of the Admin tab replaces gear in the top right part of the navigation. Google also made the change to include the help button right on the main navigation to aid new users in finding valuable information to guide them through Goggles Analytics. Inhaus Media’s Peterborough Location in New Hampshire gives this interface upgrade an A.

Series 2 of 6 - Enhanced data loading interface

Finally! The new loading bar feature, now active in all accounts, gives the user a glimpse as to how long the report will take to complete. This is an essential upgrade over the previous version. Running complex reports prior to the upgrade gave no insight to how long the report would take to run. The loading bar now lets me see that it's working and how long it will take to complete. InHaus Media’s Analytic Director gives Google a A+ for this upgrade.



I will be posting number 4 of the series: "Easier custom report functions" tomorrow so don't forget to check back.

Several new features and updates have recently been released to the Google Analytics user interface. Many of these new features and updates are UX design and usability improvements. In a series of six posts, I will explore the top changes and discuss their benefits as well as how they will impact the end user. Ok, let’s get started:

Here is a list of features we will discuss in this series: